Shah Rukh Khan
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Award functions have, for quite some time, been a lot more about the entertainment packaged than the awards. Entertainment derived from performances of celebrities make the event viable as a televised product. Needless to say, those performances do not come free. IIFA began on June 23 in Madrid and it promises some scintillating performances from Hrithik Roshan, Priyanka Chopra, Deepika Padukone and Sonakshi Sinha. Here’s a look at the fee that these stars command for award functions.
One of the most recognised Indian faces across the world, Priyanka Chopra has enjoyed being a highly demanded star for award shows. However, with the recent step up in her stardom, following Quantico, the sum has soared to new heights. The actress has been offered a neat Rs. 33 lakh per minute for her performance at IIFA this year, amounting to a neat Rs 1.5 cr. Cool!
Deepika Padukone has been on a high since her back-to-back hits over the last couple of years that’s made her the reigning queen of the Box Office. And as she follows her friend, Priyanka, to Hollywood with her first film xXx: Return of Xander Cage, her price has soared too. She has been offered the same price as Priyanka for her four-minute act at IIFA this year. The actress is also known to charge around Rs 1 cr. for appearances.
After the phenomenal success of his last film, Bajirao Mastani, Ranveer Singh’s stardom has skyrocketed, and so has his price for appearances and performances. From a modest Rs. 50 lakh, that he charged during his early days, he has now hiked his price to approximately Rs 2 cr., which is roughly what Shah Rukh Khan charges as well! And guess what! Most organizers cede to his demand, paying him what he asked for.
Shah Rukh Khan is paid as much as Rs 2 cr. for any performance at award functions. If a film is around the corner, SRK works out a deal that adds value to the film’s marketing campaign. This he did with Dilwale (2015). Shah Rukh has been one of the highest paid actors for award shows and appearances. A few years back the actor was paid as much Rs 8 cr. for a 30-minute performance at a grand wedding in Dubai. The actor also charges anywhere between Rs. 50 lakh to Rs 2 cr. for appearances.
One of the highest paid actors in the world when it comes to remuneration for films is Salman Khan. He is as expensive when it comes to performances during award functions as Shah Rukh Khan. The ‘Dabangg’ Khan is said to walk away with a whopping Rs. 2 to Rs. 3 cr. for shows and events; depending on the duration on the act.
Apart from the ones mentioned above, Kareena Kapoor also features amongst the most expensive performers. Five years back Kareena Kapoor was paid Rs. 2 cr. for a wedding performance. Interestingly, Mallika Sherawat was the first actress to have hit a new high, when she was paid Rs. 4 lakh per minute for a New Year’s eve performance in 2011!
By Noyon Jyoti Parasara
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