Prem Ratan Dhan Payo kicked off Diwali celebrations on Twitter in style. The star cast of the film, Salman Khan and Sonam Kapoor surprised their fans on Twitter by launching a Twitter Diwali emoji of a diya yesterday wishing their fans a #HappyDiwali.
This is the first time a Bollywood film has collaborated with Twitter on an innovation like this. Soon after Salman, Sonam and the official movie handle Tweeted, Twitter rolled out the emoji for all users. All users need to do is Tweet with this hashtag, #HappyDiwali and a Twitter emoji of a diya will appear next to it.
11 Months ago.
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